One of my favorite agurbs®, that I use in virtually every talk I do, is Columbus, IN. Their development of a vision as an architectural mecca is one that is very unique, but not something that everyone can do. Here is a new one that they are carving out that every town could do…..An Amateur Sport Center.
In 2005, Columbus hosted 35 amateur sports events, which drew over 30,000 athletes and spectators, generating almost $10 million in estimated revenue into the community. This year, they’ve increased that number to 67 events.
In the ten day period from July 21 to 30, Columbus is hosting five simultaneous and concurrent youth sports events, in softball, swimming and tennis.
Nearby Indianapolis has led the way in focusing upon NCAA events. This year’s NCAA basketball championships were held there and several of our Team Agracel were there with other site selectors. It was a wonderful time for Indy to showcase their many attributes. That one event was estimated to have a $40 million impact upon the local economy. The impact of the NCAA relocating to Indianapolis in 1999 is estimated at $629 million.
My own town is in the midst of a study to do an $8 million multi-sport complex. The impact could be tremendous.
Why don’t you look at this niche for your town?